Earlier this week, global food and beverage company PepsiCo announced a new sustainability initiative that will include an increased emphasis on aluminium recycling.
The new program, dubbed pep+ Partners for Tomorrow, will be a new platform that brings sustainability solutions to clients seeking to increase their long-term sustainability. The initiative will include several different smaller programs, including on-demand collection of aluminium, plastic, and glass, and reusable aluminium cups.
Todd Squarek, Senior Vice President, Chief Sustainability Officer for PepsiCo Beverages North America, said in a press release that cooperation with its customer base is critical to successfully increasing overall sustainability.
“PepsiCo has a long history of working together with our partners to advance shared sustainability goals. The Partners for Tomorrow platform aims to scale those solutions to foster the most effective partnerships and longstanding impact. With this platform we’re leveraging the shared scale of PepsiCo’s and our customers’ businesses to maximize impact, drive progress toward our pep+ goals, and benefit both our businesses, the planet and the communities we serve.”
Cara Keating, Chief Customer Officer, Frito-Lay North America (FLNA), echoed the sentiment.
“At PepsiCo and Frito-Lay, our retail customers are true partners, including when it comes to addressing the impacts of climate change. Through the launch of the Partners for Tomorrow platform and its robust portfolio of solutions, we are taking an important step forward in how we collaborate with our customers to progress toward critical sustainability goals, meet consumer demands, and, ultimately, drive commercial value together.”
Other initiatives that are part of Partners for Tomorrow include a sustainable farming scheme, a summit to educate customers on sustainability issues, and a program to increase the use of renewable energy in the food and beverage industry.